NGL, These Never-Before-Seen Beauty Sets Are Why I Shop the Nordstrom Anniversary Sale

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There are myriad reasons to shop the Nordstrom Anniversary Sale. Of course, it’s the best time to score unbelievable fashion and beauty deals from top brands, some of which never go on sale (at least not to this degree). The beauty section alone is especially on point this year, and I’m not just saying that as a biased beauty editor! It’s loaded with editor-loved brands like Westman Atelier, Nécessaire, Prada Beauty, and more. I could wax poetic about how many of my personal favorites have made it onto the page.

However—and this is the best part—these beauty brands don’t just offer one-off items at impressive discounts. Many actually create limited edition sets just for this legendary event, so you can get the most bang for your buck. I’m talking about custom collections of two, three, or even more of their beloved hero products—never-before-seen and never to be seen again once the Nordstrom sale concludes on August 4.

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