Loewe’s latest television release Stellar features most, if not all of the cutting-edge technology you might want from an OLED television, but there’s nothing particularly unique about the specifications including a handsome brushed aluminum bezel front. But take a peek around back and you’ll find a surprisingly unconventional material: concrete.
The Stellar’s back is lined with a thin layer of concrete, a bold choice in material intended to reimagine household electronics as an element of a home’s decor. And this rationale tracks considering higher end lifestyle category televisions are increasingly positioned not just as sets to place against a wall, but also to float and flaunt openly within a room. In doing so, the prominence of the back of a display becomes as important as the front.
This novel design choice aligns with the contemporary trend of incorporating raw, unfinished materials into home decor, providing a juxtaposition of texture and form that stands out from the myriad of monolithic plastic and metal televisions.
The Stellar’s concrete back is not merely a stylistic decision but a functional feature, acting as a substantial counterweight, ensuring stability and giving the television a grounded presence in any room.
Beyond its unique concrete back design, the Loewe Stellar is equipped with a technology that makes it stand out from the crowd of other OLED televisions and deserving of a flagship model, ensuring when you’re not relegated to admiring the back of the set. OLED technology delivers a picture with deep blacks and vibrant colors, but the Stellar is equipped with a technology known as a Micro Lens Array OLED. As the name implies, a Micro Lens Array comprises a layer of microscopic lenses so small, thousands of these microlenses can fit onto a single pixel, or several billions on a larger set. MLAs are bleeding edge technology currently limited to flagship televisions engineered to near double a set’s brightness, a longstanding weak point with OLEDs.
The Stellar’s OLED panel also supports high dynamic range (HDR), offering expanded contrast and color accuracy. If you’re a gamer or enjoy sports, the set’s 120Hz refresh rate should appease; HDMI 2.1 is standard across all four HDMI inputs with eARC (or Enhanced Audio Return Channel; you want this because it enables the transmission of the original full resolution audio signal through an HDMI cable without compromising the sound).
There’s one more detail that might appeal to a certain demographic that demands the truly unique. Because every Stellar set requires Loewe’s assembly team to hand pour the concrete back, in practice every Stellar will result in a concrete texture that can never be replicated.
The Loewe is launching in sizes ranging from 42-, 55-, and 65-inches with plans to release larger models up to 98-inches later this year. For more information check out loewe.tv.