JW Anderson’s S/S 25 Runway Show Was a Feast For the Eyes


It’s that time of year! No, I’m not referring to pumpkin spice latte season, but the start of something else that can caffeinate us, too: fashion month. IYKYK, it’s an energizing time. We finally get a peek into the future to see which trends are in the pipeline as designers present the spring collections that will drop in the next six months. While things have slowly begun to wind down for our editors after New York Fashion Week, it’s picking up across the pond. We’ve already seen the style set descend onto the cobbled streets of this city to attend runway shows at London Fashion Week. The calendar this season, on the surface, may have seemed a bit smaller compared to other cities such as Milan or Paris, but London is one of the most exciting cities, IMHO. It’s been the launching pad for some of the coolest emerging talent in fashion, including Jonathan Anderson, the creative force behind Loewe and JW Anderson.

Whereas other creative directors may choose to leave their home shores after reaching cult status or capturing a chair at a luxury house, Anderson has continuously shown his womenswear collections in London—including his recent spring/summer 2025 collection. Nestled across the way from Tower Bridge in an old fish market, Anderson showed a spring collection that managed to strike the perfect balance between adhering to the brand’s signature point of view while finding the freedom to explore something new. Much like previous shows, we saw elements of what first established this brand to notoriety, such as the debut of a new handbag, a celebrity-filled front row, and a street-style crowd that shows up in the recently released collection. However, with this S/S 25 show, there were other elements to the collection that felt as if they were aimed at satisfying an emerging cultural craving for a more clean-cut approach to clothing (while still having those surrealist elements of the house).