Jewelry Meets Furniture in a Chrome Collaboration


During London Art Week 2024, Italian furniture brand Secolo and fine jewelery brand EÉRA came together to unveil a striking limited edition capsule collection, Through Chrome Reflections. The collaboration, which blurs the lines between furniture and jewelry-inspired aesthetics, drew in curious passersby who got a glimpse of this unexpected fusion of design.

Room with a metallic chair, three reflective tables, and white panels on a pink carpeted floor with overhead lighting

Close-up of modern tables with irregular white and pink tops and metallic edges on a bright pink surface

Through the distinct lens of EÉRA, founded by Chiara Capitani and Romy Blanga, the collection reimagines three of Secolo’s iconic pieces: the Sibylia Armchair, Laghi Coffee Tables, and Laghi Mirrors. Drawing inspiration from the surreal, inflated works of Erwin Wurm and the futuristic visions of Hajime Sorayama, EÉRA breathed new life to these timeless designs. The bold, geometric lines and utilitarian hardware add an avant-garde edge, while the playful proportions and new chrome finish give the pieces a futuristic look that embodies distorted elegance.

A metallic silver armchair and matching coffee table on a pink carpet in a modern room with abstract wall art and a glowing panel

Close-up of a metallic silver leather chair with a shiny clasp engraved with the word "EERA.

Two kidney-shaped mirrors with metallic frames on a pink background, displaying different shades of reflection

Each piece – whether it is the inflated curves of the Sibylia Armchair, the reflective surfaces of the Laghi Mirrors, or the sculptural silhouettes of the Laghi Coffee Tables – captures the essence of both brands.

Modern room with a pink floor, metallic furniture, and a large, bright white screen in the background

Three irregularly shaped, metallic-framed mirrors are mounted on a white wall, arranged in a cluster

The exhibition, which took place in the heart of London, was set in a sleek, stripped-back setting, giving visitors a respite from the city’s busy streets. Perfectly timed during the bustling London Art Week and coinciding with Frieze Art Fair, Through Chrome Reflections captivated international visitors. Framed by large windows and staged against fuchsia carpeting, the chrome pieces stood out, beckoning onlookers inside.

Three irregularly shaped, metallic-framed mirrors on a white wall

This limited edition collaboration brought together Secolo’s mastery of materials and Italian craftsmanship and EÉRA’s distinct design expression. For those who missed the event, Through Chrome Reflections serves as a reminder of the possibilities that open up when two seemingly dissimilar industries collide to push the boundaries of artistic innovation, creating something truly new and exciting.

A metallic silver couch on a pink floor is paired with a silver kidney-shaped table with a reflective surface

A kidney-shaped metallic coffee table with a reflective surface on a red carpeted floor

Modern art installation with two reflective, irregular-shaped sculptures on a vibrant pink floor, placed in front of large, illuminated white panels in a minimalist space

through chrome reflections eera secola 10

A display advertising Secolo's "Through Chrome Reflections" featuring modern furniture pieces against a pink and white background with text describing the design inspiration and concepts

Storefront display with a reflective silver couch, two small tables, and large text reading "through chrome reflections" in a window, set against a pink and white background

To learn more about the Through Chrome Reflections exhibition, visit secolo.design.

Photography by Marcello Maranzan.





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